Jarno Seppälä
Managing Director, Indufor Oy

Jarno Seppälä is the Managing Director of Indufor Oy, an independent international forestry and forest industry consulting company headquartered in Helsinki, Finland with regional offices in Auckland, New Zealand; Melbourne, Australia; Washington, DC; and China. He has an extensive international knowledge of primary and secondary wood products as well as bioenergy industries. His regional expertise focuses on Europe and Russia but also includes North America and Africa.

Throughout his consulting career, Mr. Seppälä has actively been involved in and/or managed complete business plans and other strategy formulations including: sector studies; raw material, supply chain and market analysis, including detailed end use segmentation; and client identification. His responsibilities also incorporate feasibility studies, investment analysis and evaluations, as well as due diligences and M&A assessments.

Mr. Seppälä has travelled frequently to Russia during the last 15 years and worked with various sized sawmills covering the whole country—from North West to the Russian Far East. The assignments in the sawmilling industry have included due diligences on forestry assets and wood supply, technology reviews and operations improvements, sales and marketing strategy development, and feasibility analysis for greenfield mill investments. He is a frequent speaker at sawmill industry conferences in Russia and has written several articles on the topic in various industry publications.